Cognira helps retailers, wholesalers, and brands with complex forecasting and promotional challenges. We recognize that the old ways of forecasting and promotion planning are no longer sufficient to understand the promotional impact on consumer behavior and the customer's path to purchase. To address this we leverage decades of retail business expertise to help our customers combine fast and powerful cloud technologies with deep data science modeling technique. Our Cognitive analytic approach leads to improved forecasting accuracy and better-defined promotion strategies within existing systems. We help our clients find answers by exploring various structured and unstructured data sources to learn, predict, and make recommendations.
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